Barmy Army on Alvio
Barmy Army on the Alvio ecom Partmer Platform

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Interested in brands and suppliers in merchandise, apparel and other accessories. Looking for new avenues to expand retail partnerships through Alvio

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Barmy Army's range of Cricket apparel & accessories

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The Barmy Army was founded by David Peacock, Paul Burnham and Gareth Evans during England's 1994/95 Ashes tour of Australia. What started as a small group of 30 backpackers staying in hostels living their dream by watching the Ashes Down Under has now evolved into the world-famous supporters' club that it is today. 

Barmy Army are incredibly proud of the culture they have created and the reception they receive on every tour, where they are welcomed with open arms. They are privileged to go to some of the greatest countries in the world and enjoy their exceptional hospitality.
Barmy Army bring their songs and support to cricket events around the world

Anyone and everyone is invited to join in and help create the atmosphere they're famous for, whether it's for Jerusalem after the first ball of every innings or staying all day. The feedback from the player's past and present has always been fantastic. To be told you are the 'best supporters in the world or the invaluable '12th man' is something the Barmy Army are exceptionally proud. Even if you don't want to sing the songs we are famous for, you are still welcome at the Barmy Army!
Barmy Army wearing an array of merchandise to support the cricket teams

The Barmy Army store offers all kinds of cricket-themed apparel.  They’re always looking to add relevant brands and suppliers too. Could partner with Barmy Army to resell their cricket-themed products on your own store? Alternatively, if you’re a supplier of sporting merchandise and apparel, a partnership with Barmy Army could ensure that your goods were getting seen in the right places.

Barmy Army's website selling cricket supporter merch

Apparel & accessoriesArts & entertainmentCricketLicensing & merchandiseRetailerSportsUk

Alvio Partnerships

  1. N1 Fan Cave on Alvio, the ecom partner platform
  2. Sunwise eyewear on Alvio

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