Forticare × Holiday Extras: Everyday Skincare for Your Next Escape
Forticare is bringing its skincare range to Holiday Extras Shop, connecting a specialist beauty brand with customers preparing for their next trip. With Forticare as the supplier and Holiday Extras as the retailer, the partnership adds another distinctive choice to the travel essentials store’s skincare offer.
The Supplier: Forticare
Forticare focuses on tallow-based skincare, with a brand story rooted in personal experiences of dry and sensitive skin. Its approach combines traditional ingredients with modern formulations, creating a focused range of moisturisers and skincare products.
The brand states that its products are manufactured in England using British tallow and ingredients sourced from British suppliers. This gives Forticare a clear product identity for customers interested in the ingredients and origins of their everyday skincare.
The Retailer: Holiday Extras Shop
Holiday Extras Shop brings together products for holiday preparation, from luggage and bags to clothing, skincare and travel wellness. Its multi-brand store helps customers discover complementary essentials around an upcoming journey.
The live Forticare collection includes Royal Oud Moisturiser, Lavender Bliss Moisturiser and the brand’s Protect + Nourish product. These additions broaden the retailer’s skincare selection and introduce customers to a supplier with a distinct approach to formulation.
Why This Partnership Works
Skincare is a familiar part of the packing list. Customers preparing for a trip are deciding which everyday products to take with them, making a travel essentials store a relevant place to discover Forticare.
For Holiday Extras, the partnership adds variety within an existing category. It gives shoppers who are interested in tallow-based skincare another option to explore while buying the practical items they need for their holiday.
A customer choosing luggage for a weekend away could also add a moisturiser to their order. Someone planning a longer stay could browse skincare alongside clothing and other essentials. These combinations create opportunities for cross-selling and a higher average basket value, built around one clear customer need: getting ready to go.
For Forticare, the partnership creates an additional route to shoppers beyond its own website. Its products can be discovered by customers who may not have searched for the brand directly but are already considering skincare as part of their trip preparation.
There is also potential for the relationship to extend beyond the holiday. Customers who find a product they enjoy using while away may continue buying it as part of their routine at home.
Connected Through Alvio
Alvio supports supplier–retailer collaboration by connecting product, inventory and order data between stores. This enables retailers to expand their offer with partner-supplied products and supports direct-to-customer fulfilment, helping specialist brands reach customers through complementary retail relationships.
Make Your Next Partnership Part of the Journey
Explore Forticare at Holiday Extras Shop, or contact Alvio to discuss supplying the travel essentials store and introducing your products to customers planning their next escape.
